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(Posted Mon. Jan 13th, 2014)
Jan. 13: Popular morning show The Balancing Act, airing on Lifetime TV, once again welcomes CommonGround, the grassroots organization designed to get women talking about farming, to the show at 6 a.m. CST Tuesday, Jan. 14. Make sure to tune in as CommonGround Nebraska volunteer Dawn Caldwell explains why consumers can feel confident about how their food is grown and raised.
This is the final segment in a four-part series where The Balancing Act features conversations with volunteers from CommonGround, an effort designed to get women talking about farming and food. CommonGround provides a way for moms looking for answers about food to connect with moms who grow and raise it and get real, credible information.
“Lately, there has been a significant amount of media attention paid to the practices ranchers like myself use in caring for our livestock. Through this show, I hope to provide a window into the true story of animal agriculture and open an ongoing conversation with other mothers who have questions about their food,” said Caldwell.
This special opportunity to reach millions of the women who make a vast majority of America’s grocery purchasing decisions came to fruition through the special support of NCGA, and was spearheaded by the association’s Trade Policy and Biotechnology Action Team. The Balancing Act empowers women in all aspects of their lives, striving to help today’s modern women balance it all by bringing them exceptional solutions to everyday problems. Working together, CommonGround and The Balancing Act will provide both immediate information and an ongoing resource for women with questions about the food they feed their families.
CommonGround was founded by the National Corn Growers Association, the United Soybean Board and their state affiliates to start a conversation about food between the women who grow it and the women who buy it. Now in its fourth year, CommonGround brings more than 100 of America’s farm women to the table for food discussions and helps consumers eat fearlessly.
To learn more about CommonGround, click here.