USFRA FOOD DIALOGUES SPOTLIGHTS CALIFORNIA AND AGRICULTURE

JUNE 2012

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(Posted Fri. Jun 22nd, 2012)

June 22:  The U.S. Farmers and Ranchers Alliance, a broad-based coalition of nearly 80 farmer- and rancher-led organizations and their allies, held its second Food Dialogues event in Los Angeles this week, with four panel discussions over two days that brought together ag and food leaders from California and across the country. As a founding member of USFRA, the National Corn Growers Association was there to provide insight and build relationships.

 

“USFRA offered a terrific set of events that really demonstrated the optimism Americans should have about today’s farming,” said NCGA Chairman Bart Schott, a North Dakota corn farmer who is vice-chair of the USFRA board of directors. “I’m really excited about the passion of farmers and ranchers today, especially those coming back to the farm, and the technology and the science that will help us continue to  improve what we do each season.”

 

Schott, who was interviewed on-site for a video series about the Food Dialogues, noted the special challenges agriculture faces on the West Coast, as expressed by one person in particular who was at the event, California Secretary of Agriculture Karen Ross.

 

“Many of us were surprised to learn about California’s role as the largest and most diverse farm state in the country, with 400 separate crops, but what’s even worse is that so few Californians seem to recognize that fact about their Golden State,” he said. “Just as we are challenged to communicate all today’s farming does on the national level, California has developed some good programs to help educate their own residents. We each have much to share and learn from each other, and we encourage more California ag organizations to join USFRA.”

 

Los Angeles was chosen for the event because it is the entertainment capital of the world, and the increasing role entertainment has played in informing consumers about food. For more information about USFRA and the event, visit www.fooddialogues.com